A Product Photography Workshop was organised at Ahalia School of Commerce & Mathematics on 19 August 2026 in association with IEDC and the Media Club, as part of the observance of National Photography Day. The session was conducted by Niranjan Krishna R, Founder & Creative Director of Reincarnate Co. and an alumnus of the 2023–2026 batch.

Niranjan shared valuable insights into product photography, creative direction and the importance of presenting products effectively. He also introduced his experience as the Co-Founder of Man & Kind, a culture- and art-oriented fashion company, giving students a practical perspective on combining creativity, culture and branding.

The technical aspects of photography were explained by Akash M., Photographer/Videographer, who provided students with a better understanding of cameras, their functions and the technical considerations involved in capturing quality photographs.Karthik M. Menon, Co-Founder/Partner, further enriched the session by explaining the fundamentals of branding a product or service. He highlighted the importance of identifying and communicating the Unique Selling Proposition (USP) of a product and discussed how effective branding can help an idea stand out in a competitive market.

The workshop provided students with a valuable blend of photography, technical knowledge, branding and entrepreneurial insights. It was an engaging and practical session that encouraged students to explore their creativity while understanding the importance of professional presentation and strong branding.